By Rhys Quick | 11 May 2016

Mixed use projects introduce another layer of complexity in comparison to single property type developments.

Not only must each use within a mixed use development be sustained by the respective market, the synergies between uses are critical in order to create mutually beneficial relationships that enhance the value of the project.  This requires extensive planning throughout development, starting upfront with the critical building block: site selection.

We explored the characteristics of successful mixed use development sites and methodologies for selecting the ideal site, and also how the characteristics of an identified site must be taken into account when determining the appropriate range of uses.

The increased densification of our cities is creating a huge development opportunity.  However, the focus of mixed use developments should not be on just bricks and mortar – we must be more than architects or engineers; we need to be sociologists, as people are using buildings in fundamentally different ways.

How do you find a site that will deliver successful mixed use development?

The local context, mix of uses and design on the site you select are just as important, if not more so, than the initial site selection process.

Macro conditions are making mixed use an attractive development option. High level site selection processes can narrow down the suitable locations for mixed use development. However, ultimately site selection involves ensuring the mix and scale of uses is suitable for that site.

Successful mixed use developments are a complex combination of economic and market drivers, design and masterplanning principles, public issues.

The fundamentals of each use must be met before considering the upside the synergies a mix of uses can create.

Successful mixed use developments are a complex combination of economic and market drivers, design and masterplanning principles, public issues including nearby infrastructure and local policy, as well as physical factors.

More mixed use opportunities are emerging, but detailed site selection and development planning is critical.

Presented at the recent Mixed Use Development conference held at the Double Tree Hilton in March 2016, this features Urbis’ methodologies in developing procedures to meet immediate and long term needs of both clients and communities for mixed use developments.

Mixed use presentation cover
Download a copy of the presentation here

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